Instagram Marketing

Powerful tips to use Instagram Marketing 

Teaser or show a new product

This point refers in particular to unboxing. For those who do not know it, it is an Anglicism. The principle is to present in the video the unpacking of a product in the smallest detail. Through this video, the author shows the instructions, the cable, and the goodies that go with it and the product itself, of course.


There are not really any specific types of products on which unboxing can be practiced. Games consoles, shoes, toys, computers, nothing is spared! It’s up to you to film anything that is likely to please your potential customers.

If your customers are many to want to see your new product with their own eyes, do not hesitate to make them a video hyper-lapse! It’s easy, fast and it gives you even more desire to discover your product.

Sell an experience

Some products are intangible or difficult to access and it is, therefore, difficult to offer customers the opportunity to try them. Take the example of a car, except by winning a contest or going to the motor show, it is not really possible to participate in a test drive for example. If your services or products are affected by this problem, try to give your customers dreams. Give them a preview through a video time lapse.

And that, team, understood it very well as you can see below on the first video by offering their customers a demonstration of taking the road from the car in a closed circuit.

Use appropriate #hashtags

It is not without reminding that hashtags are very important for your visibility on the web. Use them wisely and make sure they are relevant to the content you post (event, location, etc.). Thus, users outside your circle of subscribers could fall on one of your photos and follow you.

Be careful, however, not to create a lot of it will become too cumbersome. Take into account that Instagram is mainly characterized by hashtags and that the vast majority of users use this process to find visuals related to their interests.

Hashtag Pinterest

Illustrate your moments of life

Indeed, if it seems insignificant for some, showing behind the scenes to fans can establish a close relationship with them. Subscribers love it! Take pictures of the last activity done at your school (outing, picnic, Harlem shake, etc.).

Show that there is a good atmosphere in your business. We are first and foremost humans and show that the atmosphere is pretty good in your office will arouse the interest of your subscribers who want to know more about you.

Follow other accounts

Nothing better than giving to receive back. As on other social networks, do not hesitate to follow other people to have new subscribers. However, the guarantee that a subscriber will follow you back is much lower than on Twitter.

Follow accounts that match the content type of your account to increase your chances.

Involve your fans

Turn your fans into advocates of your brand. For that, make them understand that they are unique and encourage them to participate in the promotion of your product or service. Organize contests and offer a prize to the user who has best known how to showcase your brand.

Let’s take the example of Lipton who wanted to target young people with his “Liptagram” campaign. Increase your fans even you can buy real Instagram followers. Next step, the contest took place over 4 weeks and allowed his fans to take photos around a theme with the Instagram application. Users then had to use a specific hashtag to have a chance to be selected among the winners and win a prize ranging from an iPad to a Safari in Kenya.

Facts on Xero Bookkeeping Service Sunshine Coast

Introduction

At times, having bookkeeping as a profession can be very daunting, but it is not all bad. There are some interesting and fun facts about bookkeeping and accounting that can keep you inspired and motivated for the job. Indeed, bookkeeping is not always a noticeable thing when people talk about exhilarating jobs, but with the help of the following facts, you are bound to be amazed by this career.

Reasons for Bookkeeping

Bookkeeping is the name of the recording, saving and recovering financial statuses of small/large businesses, charitable organizations and an individual himself. Bookkeeping can help in the transactions that involve billing for company facilities, payments to suppliers, documentation of receipts from the customers, processing payroll of employees, keeping a record of all the authentic invoices and monitoring of receivable accounts.

Bookkeeping Is Different From Accounting

Any business needs to have both accounting as well as bookkeeping, but these two terms are far more different than each other. In accounting, the accountants do analyzation, classification, and interpretation of the company’s statistics while in bookkeeping; a record of financial transactions is made. Bookkeepers like Xero bookkeeping services sunshine coast are in charge of handling and recording all the aspects of an accounting procedure which an accountant cannot.

Kinds of Bookkeeping Systems

There are two basic types of bookkeeping system, i.e. single-entry bookkeeping and double-entry bookkeeping system.

The single bookkeeping system is mainly used by those people who own small businesses and have no complications in their day-to-day money transactions.  They can use this system to maintain their company’s expenses along with cash sales that are remunerated when the owner earns it. A sales journal is usually maintained by the bookkeeper where he encloses details about sales, bank statements, profit, loss, and information about due payments.  It is recommended not to use this system if a company has accounts receivable or payable and a huge amount of investment.

On the other hand, a double-entry bookkeeping system requires the entry of single transactions in the form of income. After the first entry, a second entry is formed to trace out transactions to the corresponding party.

Bookkeeping Software

Many business owners are now taking advantage of bookkeeping software that is available commonly. Most of this software performs double-entry bookkeeping, so the person behind the screen is not supposed to have complete command over the method.